Crafting the Perfect Postcard Message That Converts

When it comes to direct mail marketing, your postcard is your pitch. It’s the first — and sometimes only — impression a potential customer or affiliate will get. That’s why your postcard message must be simple, strong, and clear.

Whether you're promoting American Bill Money or another mail order opportunity, here’s how to craft a postcard message that gets attention and drives sign-ups.

1. Grab Attention with a Bold Headline

Your headline should speak directly to a benefit your audience cares about. Examples:

• “Work from Home & Earn Weekly Checks”

• “$50 to Start – Earn Residual Income Mailing Postcards”

• “Build Monthly Income by Simply Mailing This Card”

Keep it short and bold. Make it hard to ignore.

2. Explain What You’re Offering — Fast

Under the headline, include a quick summary of your offer. For American Bill Money, this might look like:

“Start today for just $50 and receive weekly $50 fast start bonuses, plus $10 monthly residuals 3 levels deep. All you do is mail postcards. No talking, selling, or chasing.”

Clear. Simple. Powerful.

3. Include a Call to Action

Tell them exactly what to do next.

• “Visit my website to get started now”

• “Call this number and mention ID # 5419”

• “Scan the QR code and join today”

Make it easy. Remove friction. Never leave them guessing.

4. Always Include Your Affiliate ID or Link

Whether you’re mailing postcards from American Bill Money or using your own custom design, always add your unique:

• Affiliate link

• Referral ID

• QR code

• Website name

This ensures you get credit for every signup.

5. Add a Sense of Urgency

Urgency increases action. Use phrases like:

• “Limited spots available”

• “Start earning this week”

• “Next mailing goes out Friday”

6. Reinforce the Benefits on the Back

Use the back of your postcard to explain the value of the opportunity. Emphasize:

• Residual income potential

• No talking or experience required

• Work-from-home flexibility

• Simple system with weekly pay

ABM postcards often do this for you — just add your info and drop them in the mail.

7. Use Clean, Readable Design

Your message must be easy to read. Use:

• Bold fonts

• Plenty of white space

• Bullet points

• Clear contact details

Avoid clutter. Keep it clean.

Sample Postcard Message for American Bill Money

Front:

“Get Paid Weekly to Mail Postcards from Home” Start with $50 — Earn $50 Fast Start Bonuses + $10 Monthly ResidualsNo Experience Needed. No Cold Calling.

Back:

Since 2003, American Bill Money has helped people earn from home with direct mail.Mail postcards — get paid. It’s that simple.Weekly payments + monthly income = real results. Visit YourWebsiteHere.com or call [Your Number]Referral ID: [Your ID#]

Ready to Mail a Message That Works?

Join American Bill Money and get your first postcard batch mailed this week!

Click Here to Join and Receive Your First Leads and Postcards